Headspace —

Re-designing the way families find support while tackling mental illness.

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Headspace is a mental health campaign and family support application designed to empower the caregivers within a family household. Headspace was born to help families find strength and encouragement while supporting their family member(s). The application was designed to educate, offer a space to share and provide straightforward access to family resources.

The Problem

  • How can we offer support to the bystanders of mental health?
  • What would be the best format to address an ever-growing concern that affects 1 in 4 Canadians?
  • What are the real concerns and issues of families when someone in their circle is dealing with a mental health issue?
  • What can we easily put in the hands of someone seeking support?

The To-Do List

  • To design a visual language and branding for Headspace.
  • To develop a campaign to educate the general population on mental health.
  • To design and develop an app concept.
  • Create a minimum viable product, mockups and primary interface UI/UX for presentation and approval.
  • Develop personas to determine the audience.
  • To conduct in-depth research into currently available resources/ apps for mental health services.
  • Work with local health professionals for research and user testing.

The Solution

The Headspace application proposal and mental health campaign was presented at the Emily Carr University Grad show and awarded the Peace of Mind Award by the British Columbia Psychologist Association for innovation in Health Design in the field of psychological health and wellbeing.

Overview of Responsibilities

Costa provides unique and custom design solutions.
Tools
  • Notepad and pencil
  • Adobe Creative Suite 
  • Workshops
  • User Research 
Strategy
  • Persona Creation 
  • In-depth industry research 
  • Agile design and development
  • Bi-weekly proposal presentations for feedback and review
  • Concept development and mockup creation in phases
Design
  • Development of visual language (branding, logo, color palette)
  • Illustration Design 
  • Copywriting
  • App UI/UX design 
  • Photography Curation

Color Palette

Logo Design

Poster Design

App Samples

Interface Samples

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